Rossi sells US$ 394 million in quarter
Valor Econômico 07/20/10
Rossi Residencial confirms the tendency of heating of the market in the second quarter. From April to June, the company sold R$ 710 million (US$ 394 million) and, considering the partnerships, it reached R$ 905 million (US$ 503 million), an increase of 79% compared to the same months of last year. In the half, Rossi sold R$ 1.4 billion (US$ 778 million). The economic segment represented 73% (4,711 units) of the total units sold in the quarter and 81% of the total units (9,261 units) in the first six months of the year.The undertakings of less than R$ 250 thousand (US$ 139 thousand) represented contracted sales of R$ 336 million (US$ 187 million) in the quarter. Including the undertakings in partnerships with other companies, the sales amounted to R$ 432 million (US$ 240 million), an increase of 147% compared to the second quarter of last year. The launchings of Rossi reached R$ 757 million (US$ 421 million) in the second quarter and R$ 1.3 billion (US$ 722 million) in the first half - R$ 1.7 billion (US$ 944 million) including the partnerships. The company, with operations all over Brazil, reached sales speed of 26%, above the 20% registered last year, but below that of other large companies and direct rivals, such as MRV and PDG.