10/31/2016 16h35

GM forecasts 14% growth in Brazilian car sales next year

Valor Internacional

Recently appointed to head General Motors in Brazil, Argentine Carlos Zarlenga sees the country and Argentina almost as a single market with growth potential stemming from a recovery, although he warns it will be painstakingly slow. Mr. Zarlenga is beginning to see the light at the end of the tunnel of Brazil's prolonged crisis, arguing that consumers are regaining confidence and should bolster sales in the upcoming months. "There is repressed demand from people who decided not to buy a new car in the last three years," he sats. The executive estimates that Brazilian sales will reach 2,4 million units in 2017, up 14% from this year's forecast.