12/22/2016 12h02

Invest SP and Chinese delegation from Shenzhen discuss mutual trade in seminar

Investe São Paulo
  • Download Leonardo Mastelini/ISP

    In all, approximately 70 people attended the seminar, including State Government representatives, diplomatic entities, trading companies and companies from both countries

  • Download Leonardo Mastelini/ISP

    Ana Paula Fava, special advisor for international affairs of São Paulo state government, spoke at the opening

  • Download Leonardo Mastelini/ISP

    Regina Silvério, general business manager of Investe São Paulo, welcomed the guests and highlighted the importance of the Agency in the implementation of investments in the state

  • Download Leonardo Mastelini/ISP

    Thiago Messena, investment analyst of Investe São Paulo, highlighted the state structure in the science, technology and innovation sectors

  • Download Leonardo Mastelini/ISP

    The introduction about the business environment and innovation in Shenzhen was made by Lan Zhaohua, deputy director of the investment promotion division of Invest Shenzhen

  • Download Leonardo Mastelini/ISP

    Lei ChunBo, regional manager of BYD, presented the experience of a Chinese company doing business in São Paulo

  • Download Isabela Pauzer/ISP

    Meeting between the Chinese delegation from Shenzhen and Investe São Paulo strengthen the relationship between the two locations

On November 24, Investe São Paulo welcomed, at the agency’s headquarters, authorities from the city of Shenzhen, China. The meeting was intended to discuss alternatives to enable the economic and trade expansion between the two regions and sought to strengthen the professional relationship between the participants.

The event, divided into two parts, began with a meeting conducted by Ana Paula Fava, special advisor for international affairs of the State Government. Represented by Laura Barbosa and Rafael Murgi, the staff of Investe São Paulo presented their activities and the export initiative “SP Export,” a program responsible for encouraging international trade among entrepreneurs from São Paulo.

Then, the auditorium of the Agency welcomed approximately 70 people to attend a seminar addressing the investment potential between Shenzhen and the state of São Paulo. State Government representatives, diplomatic entities, trading companies and companies from both countries met to share the economic characteristics and bilateral experiences of success.

“Shenzhen has been paying attention to the investment policy promoted by Geraldo Alckmin”, said the Consul General of the Republic of China in São Paulo, Song Yang, in his opening speech. “China supports Brazil, but especially São Paulo”, he said.
The investment analyst of Investe São Paulo, Thiago Messena, highlighted the state structure in the science, technology and innovation sectors. The presence of renowned universities, research centers and internationally recognized laboratories contribute to attracting foreign companies. “With this background, Investe São Paulo offers a number of services free of charge”, he said.

This was the case of the manufacturer of electric buses BYD, which was attracted by the state and built a production unit in Campinas, in May 2015, supported by Investe São Paulo. The regional manager of the company, Lei ChunBo, presented at the seminar the experience of a Chinese company doing business in the state and revealed the growth in sales after the initiative.
In addition to the seminar, the space was reserved for networking and exchange of knowledge among entrepreneurs.


About Shenzhen

Considered as one of the most innovative cities in Asia, Shenzhen is also one of the main financial, urban, cultural and administrative centers of China today. According to Lan Zhaohua, director of Invest Shenzhen, the economic growth rate exceeded 9000% over the past 30 years. The population, in turn, covers 90% of people at working age, from over 10 million inhabitants.

The general business manager of Investe São Paulo, Regina Silvério, guaranteed to the city: “We are available for new projects”.